SPRINGFIELD, Mass. (WGGB) — Holiday sales are earlier and earlier each year drawing people into store and mall parking lots with valuables in the wee hours of Black Friday.
The lore of deals could make shoppers targets for thieves hanging around these stores.
To protect customers retailers are preparing well in advance.
The Eastfield Mall for obvious reasons wont reveal all their security procedures, but say they’ll have plenty of guards both inside and outside the Boston Rd. facility.
“Adding extra staff to our Customer Service Department, Public Safety is getting their plan in place to deal with the extra crowds we anticipate over the holiday season,” said Jillian Gould, Sr. Marketing Manager, Eastfield Mall.
Customers should also be aware and keep their money and gifts close.
“Knowing what’s around you, making sure you are not carrying so much that you could be looked at as an easy victim,” said Gould.
Some shoppers hitting the mall Tuesday night said they are always prepared for holiday shopping.
“If I have too much in my hands I go to the car put it in the trunk. You can’t put it in the car you have to put it in the trunk so it’s safe,” said Brenda Lariviere, Ludlow.
“I have a purse that I wear around my shoulder so it can’t be snatched from my hand,” said Sylvie Cooney, Wilbraham.
Some retailers are also hiring details from their local police departments for added security.