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Amazon's Kindle FreeTime Unlimited adds more kid-friendliness to its tablets

Amazon’s Kindle FreeTime Unlimited adds more kid-friendliness to its tablets

Amazon today announced Kindle FreeTime Unlimited, an “all you can eat” subscription content service for kids ages 3 to 8 that’s available via its new Kindle Fire tablets. The screened content includes kid-friendly books, games, educational apps, movies, and TV shows, from partners such as Disney, Houghton Mifflin Harcourt, Nickelodeon, PBS, and Sesame Workshop, among others.

Amazon says kids will easily be able to explore and choose content by themselves. And parents can let them go for it with minimal worry, as Amazon has removed the ability to make in-app payments, ads, and social media.

FreeTime Unlimited is an optional extension to Kindle FreeTime, which comes on Kindle Fire 2 and Fire HD tablets at no charge and lets parents set limits on usage and content for up to six children. Once you sign up for FreeTime Unlimited, new content appears for kids along with titles individual parents have already approved. The cost for Amazon Prime members is $2.99 a month per child or $6.99 per family; for non-Prime-members, it’s $4.99 per child or $9.99 per family.

For parents who would rather buy kids their own tablets, check out our story, “Today’s kid tablets have grown up.” We tested and reviewed five Android tablets made just for kids.

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