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Homeless People Read the Weather Forecast on TV

Days of Hope Weather Presenter | Photo Credits: Saatchi Campaign 'Days of Hope'

In an effort to raise awareness about the homeless, those living on the streets are being recruited to read the weather forecast on TV in Europe, according to AdAdge.com.

Saatchi & Saatchi Berlin set up the program, called…

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WGGB encourages readers to share their thoughts and engage in healthy dialogue about the issues. Comments containing personal attacks, profanity, offensive language or advertising will be removed. Please use the report comment function for any posts you feel should be reviewed. Thank you.
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