The Weather Channel is making it rain! No, that’s not a euphemism.
The channel’s mobile app lets users know exactly what time it’s going to start and stop raining, which potentially means that they’ll never get caught unawares again. In this new advertisement for the app, however, The Weather Channel orchestrates a special downpour for unsuspecting citizens. in order to catch one last glimpse of people getting caught in the rain.
Check out the video below to see how people react to being rained on: