Ratings: Breaking Bad Finale Shatters Records
by Joyce Eng
Breaking Bad indeed went out with a bang.
Sunday’s 75-minute series finale pulled in a record 10.3 million viewers, well up from its previous series record of 6.6 million, which it delivered last week. The episode also averaged a record 6.7 million viewers in the adults 18-to-49 demographic, improving 300 percent from last year’s midseason finale, and is AMC’s second most-watched broadcast ever behind The Walking Dead‘s Season 3 finale (12.4 million).
By comparison, Breaking Bad premiered to just 1.4 million viewers in January 2008.
Talking Bad followed with 4.4 million, with 2.9 million in the demo.
Despite competition from Breaking Bad, Homeland returned to 1.9 million viewers, up 9 percent from Season 2’s launch for its best premiere ever. Masters of Sex drew 1 million, on par with Homeland‘s series premiere in 2011.