By: Elizabeth Corridan

NORTHAMPTON, Mass. (WGGB) -- 'Tis the season to spend.  Everyone wants to get the most for their money but some business owners will tell you that does not necessarily mean getting the lowest prices.  Your return could come in the form of something much bigger, something like economic development or jobs.

Pioneer Valley Local First is encouraging shoppers to spend their money locally this holiday season. Citing tremendous economic and environmental advantages to the overall quality of life and sustainability of our communities, the group wants everyone to reevaluate how they spend their money. 

To make the process easier, they have published a guide of more than 220 locally-owned and independently-operated businesses.  The booklet is available at dozens of local businesses around the Pioneer Valley.

To learn more, log onto www.pvlocalfirst.org